Jerusalem welcomes lucrative incentive tourism boom

in line with a document posted with the aid of Euromonitor global, incoming worldwide tourism to the Israeli capital soared by using an unparalleled 38% in 2018, after growing by using 32% in 2017. whilst many tourists come to look Jerusalemís non secular and historic web sites even as others search for its culinary scene, nightlife and nearby nature, the metropolis of Gold is now emerging as an global vacation spot for big corporate incentive journeys ñ commercial enterprise travel that seeks to motivate and reward wonderful personnel. With average incentive journey spending accomplishing $4,000 per head, the worldwide market in 2018 was anticipated to be worth a lucrative $60 billion. Incentive journey elevated by a few seventy one% in 2018 in comparison with 2017.

a few eight,three hundred personnel from fundamental American and Mexican corporations will arrive in Jerusalem this week, the largest incentive trips welcomed by way of Israel to this point. The visit is being prepared with the aid of Tel Aviv-based totally excursion operator Eshet Incoming, collectively with the Jerusalem Municipality, Jerusalem development Authority and the Jerusalem Affairs and historical past Ministry. The capital turned into selected to host the 2 trips after defeating other global metropolis locations in a competitive system, which includes Athens, within the very last round of bidding.